Industry Insights
The global LED lighting in poultry farming market size was valued at USD 275.9 million in 2017. Rising concerns regarding energy consumption and cost are expected to promote the use of specific spectrum lighting. Increased awareness about advantages of LED lights, such as increased production efficiency with the adoption of specific spectrum lighting is expected to drive market over the forecast period. Appropriate and efficient illumination is a key component in poultry farming. LED bulbs reduces upfront cost on a long-term basis by providing dimmable and lasting efficient lights.
Global LED lighting in poultry farming market size, by region, 2015 - 2025 (USD Million)
LED bulbs help farmers save up to 85% on electricity bill. In addition, these lights emit greater intensity on the floor, which enhances production. Directional emission intensity also helps in distribution of heat and increases the yielding capacity of birds. LED lights have less lumen depreciation rate as compared to other bulbs. It has depreciation rate of about 2% to 5% per year while CFL lights have a depreciation rate of about 12% to 15% per year.
Efficient production technologies and growing consumer base are expected to drive the demand for market. Growing consumer demand and awareness are expected to further boost the marker expansion. Substantial energy savings and positive impact on yield with large scale LED applications is expected to propel adoption in the forthcoming years. LED is witnessing potential rise in application in farming sector, which utilizes distinctive spectral requirements to boost poultry production.
Recent trends show that niche applications facilitated by the Solid-State Lighting (SSL) primarily include lighting patterns specific to agriculture for larger yields. Companies, such as Osram Sylvania and Philips, have developed spectrally-tuned LED lamps to suit farming requirements. Other top companies, such as Luma Vue, Once Innovations, and NextGen Illumination, are also focusing on product developments catering to evolving requirements of poultry farmers.
Segmentation by Region
• North America
• Europe
• Asia Pacific
• Rest of the World
North America accounted for more than one-third of the overall LED lighting in poultry farming market in 2017 and is expected to grow further over the forecast period. This growth is attributed to increased usage in developed regions of North America. Europe and North America are home to multiple competitive market players. Moreover, increasing consumption of table eggs and broiler meat is also considered as a key growth driver.
Initiatives by various governments to promote the use of special spectrum lighting are expected to augment the market development. For instance, the U.S. federal government has implemented plans, such as local government savings plans and Environmental Quality Incentive Program, to promote usage of LED lights in the poultry sector.
Asia Pacific, on the other hand, is expected to be the fastest-growing region over the forecast period. The region has witnessed increase in demand, production, and per capita meat consumption in countries, such as India and China. This factor is anticipated to bode well for regional expansion in the years to come.
Competitive Landscape
Some of the prominent companies in the LED lighting in poultry farming market are Greengage Lighting, Once Inc., Hybrite LED Lighting Ltd., HATO BV, SUNBIRD, Big Dutchman, and Shenzhen Hontech-Wins Electronics Co., Ltd. Growing human population and poultry meat production is expected to create potential opportunities for market players. Longer life and durability of these lights is expected to promote adoption of specific spectrum lighting in near future.
Product development and M&A are the key strategies undertaken by these companies for business expansion. For instance, in August 2017, Greengage Lighting Ltd. acquired Isotera, a company engaged in manufacturing and designing of innovative power and control systems. In June 2018, Once Inc., a leading manufacturer and supplier of agriculture-based lighting systems, announced acquisition of iLOX GmbH. This strategic alliance resulted in the formation of one of the leading animal-centric lighting companies.
